Introduction to Food and Agribusiness Management
by Gregory A. Baker,
Orlen Grunewald
and William D. Gorman

Introduction to Food and Agribusiness Management provides case studies, applications and solid principles of finance, marketing, operations, organizational management and human resources.

This complete introduction to the entire field of agribusiness provides detailed coverage of the four basic topics of business:

• Accounting
• Financing
• Marketing
• Management

Written by authors with over 75 years of collective teaching and industry experience, Introduction to Food and Agribusiness Management prepares readers to confront the host of unique issues that challenge today's agribusiness industry managers.

Contents

1. Introduction
2. Forms of Business Ownership
3. Financial Statements
4. Financial Analysis and Planning
5. Financing the Business
6. Capital Investment Analysis
7. Strategic Marketing
8. The Marketing Mix
9. Operations Management
10. Managing Organizations
11. Human Resources Management

Appendix
Index

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