Introduction to Management in the Hospitality Industry contains information on the latest challenges and opportunities for hospitality managers, in a thoroughly revised new ninth edition.
Introduction to Management in the Hospitality Industry, Ninth edition provides the industry know-how and the management skills needed to thrive in all aspects of the field, from food service to lodging to tourism.
In this latest edition, the text has been brought thoroughly up to date by featuring new and emerging companies, new technologies, and new ways of doing business. Covering everything from careers to operations to finance, it offers the most comprehensive and engaging introduction to this exciting field possible, including:
- Six chapters dedicated to management topics, with examples and case studies demonstrating the tools hospitality managers use to solve problems
- New trends in lodging, focusing on new electronic distribution channels
- Expanded coverage of franchising, gaming, and spas
- The latest coverage of electronic resources for managers, including online recruiting
- Exploration of the significant changes that have taken place in hospitality and tourism in the post-9/11 world
- New and revised Internet exercises to familiarize students with Internet usage in today's hospitality industry
Contents
Part One: perspectives on Careers in Hospitality
- The Hospitality Industry And You
- Forces Affecting Growth And Change In The Hospitality Industry
Part Two: Food Service
- The Restaurant Business
- Restaurant Operations
- Restaurant Industry Organization: Chain, Independent, Or Franchise?
- Competitive Forces In Food Service
- On-Site Food Service
- Issues Facing Food Service
Part Three: Lodging
- Lodging: Meeting Guest Needs
- Hotel And Lodging Operations
- Forces Shaping The Hotel Business
- Competition In The Lodging Business
Part Four: Travel and Tourism
- Tourism: Front And Center
- Destinations: Tourism Generators
Part Five: Management in the Hospitality Industry
- Management: A New Way Of Thinking
- Planning In Hospitality Management
- Organizing In Hospitality Management
- Staffing: Human-Resources Management In Hospitality Management
- Control In Hospitality Management
- Leadership And Directing In Hospitality Management
Index