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Professional Resorts Management Book
from C.H.I.P.S.

Resorts
Management and Operation
Second edition
by Robert Christie Mill

Resorts: Management and Operation, 2nd edition covers the effective development and management of a resort property.

Resorts: Management and Operation, Second Edition covers both new trends, like the increasing popularity of timeshares and cruise ships, and tried-and-true businesses like ski areas, golf resorts, spas, and casinos. The book provides a comprehensive look at how today's industry classifies, develops, markets, and manages these various properties.

In addition to covering new growth areas in the resort field, this Second Edition also features a wide range of resources for learning, including:

  • New chapters on cruise ships, specialty resorts, and casinos, highlighting the newest trends in the industry
  • New resort case studies in each chapter
  • Expanded coverage on spas, pools, and indoor waterparks
  • Quick Getaway sidebars, showing practical examples and applications of theories discussed in the book
  • Updated statistics throughout the text that reflect the latest industry information
  • Enhanced discussions of the importance of developing facilities from an environmentally conscious and business-smart perspective so that the integrity of the natural base is maintained

Contents

  1. Resorts: An Introduction
  2. Mountain-Based Resorts: The Impact of Development on Operations
  3. Mountain-Based Resorts: Managing the Operation
  4. Beach Resorts: The Impact of Development on Operations
  5. Beach Resorts: Managing the Operation
  6. Golf/Tennis-Based Resorts: The Impact of Development on Operations
  7. Golf/Tennis-Based Resorts: Managing the Operation
  8. Resort Operations: The Importance of Recreational Amenities
  9. The Uniqueness of Timeshares Resort Operations
  10. Resort Operations: The Importance of Guest Activities
  11. Resort Operations: The Importance of Retail
  12. Spas, Pools, and Indoor Waterparks
  13. Specialty Resorts
  14. Cruise Ships: Floating Resorts
  15. Casinos

Index

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Resorts
Management and Operation
Second edition
by Robert Christie Mill

2008 (available now) • 478 pages • $76.00 + shipping
Texas residents please add 6.75 % sales tax

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