Small Business Entrepreneurship is a hands-on and real-world approach guide to starting a small business, moving step-by-step through an entrepreneurial model that integrates and explains the interrelationships of the functional areas of business.

Small Business Entrepreneurship features profiles of real entrepreneurs engaged in the challenges of starting and managing a variety of small businesses.

Contents

The Bridge Model

1. Entrepreneurial Beginnings
2. Entrepreneurial Qualities
3. Ethics: A Foundation You Can Build On

The Key Functional Are for Small Business: Finance, Marketing, Accounting and Management

4. Financing Your Business
5. The SBA Services and Loan Programs, Venture Capitalists, Owner Financing, and Other Methods of Creative Financing
6. Franchises and Franchising Opportunities
7. Evaluating Financial Statements, Time Value of Money and Capital Budgeting
8. Marketing: A Customer Information Girder
9. Opportunity-Based Marketing, and Marketing Research
10. Small Business Accounting
11. Selected Topics In Small Business Management

Monitoring Information and the Greater Environment

12. Management Information Systems: The Other Information Girder
13. The Environment We Operate

Index

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ORDER NOW Small Business Entrepreneurship An Ethics and Human Relations by Lavern S. Urlacher 413 pages • $90.00 + shipping Texas residents please add 6.75 % sales tax